Social Media Specialist (m/f)
We are seeking a motivated Social Media Specialist to effectively engage with targeted virtual communities and network users.The ideal candidate should possess a comprehensive understanding of various social media platforms and how to optimise content for maximum engagement.
As a representative of our brand, you will actively participate in relevant conversations, gently promoting our products/services while providing support to existing and potential customers.
Your expertise in social media marketing will be essential in achieving our goals and establishing strong brand connections.
Responsibilities
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification;
- Generate, edit, publish and share daily content;
- Set up and optimise company pages within each platform to increase the visibility of company’s social content;
- Moderate all user-generated content in line with the moderation policy for each community;
- Create editorial calendars and syndication schedules;
- Continuously improve by capturing and analysing the appropriate social data/metrics, insights and best practices, and then acting on the information;
- Collaborate with other departments to manage reputation, identify key players and coordinate actions.
Requirements and skills
- Proven working experience in social media marketing or as a Digital Media Specialist;
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills;
- Demonstrable social networking experience and social analytics tools knowledge;
- Adequate knowledge of web design, web development, CRO and SEO;
- Knowledge of online marketing and good understanding of major marketing channels;
- Positive attitude, detail and customer oriented with good multitasking and organisational ability;
- Fluency in English;
- BS in Communications, Marketing, Business, New Media or Public Relations.
We offer:
- Full time job;
- Highly competitive salary;
- Inspiring bonus structure;
- Opportunity for professional growth.
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